![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/681d1c67-96bc-4c35-8ce2-d5b7d8cc24ca_rw_1920.jpg?h=e58362a8398d1c47da01e34dec6c4b24)
Emotions in Series
To reinforce Warner TV’s brand promise on-air, we created a series of six idents,
each of which set two opposing emotions against each other.
Supported by organic sound design, the emotions expressed are laughter/sadness, love/disgust, anger/serenity, fear/admiration, terror/joy and wonder/surprise.
Supported by organic sound design, the emotions expressed are laughter/sadness, love/disgust, anger/serenity, fear/admiration, terror/joy and wonder/surprise.
I
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LOVE vs DISGUST
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LOVE vs DISGUST
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/abad09c9-2ce9-4b7e-b97e-fd2bc86c3f28_rw_1920.jpg?h=7e1940a8f0642bb4aff2e1c1ed81bbd9)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/425bf415-281d-4374-8b76-3e2369ebe6d5_rw_1920.jpg?h=7d4be4d05768c32d2a826f24ceae2c53)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/8c5dacd0-7228-468c-9032-ecd3f92e832c_rw_1920.jpg?h=66f19160a85a60ac3b26cd35d4774620)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/245f115c-5485-43a6-ac13-983ea35ef3e3_rw_1920.jpg?h=ab30c1052e046ac6f21e9be10c9c5c82)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/b359dee8-da75-4736-a901-ab991c314ec9_rw_1920.jpg?h=1fdde84292a82ef8fba7ee7979e7f4d3)
II
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LAUGHTER vs SADNESS
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LAUGHTER vs SADNESS
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/cf122922-248c-4f46-9cb0-31a4adb997f3_rw_1920.jpg?h=8447b477fc376df53df8bb6293a514fa)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/f343f076-fc73-42a3-b64f-13dad7975b8e_rw_1920.jpg?h=b0c25957a1c82ed46fe8dd53fc2429e4)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/52429e0e-d1bb-4acd-b8e5-9268a3339b02_rw_1920.jpg?h=74c3acbdea44f0415ea82a5a5312700a)
III
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ANGER vs SERENITY
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ANGER vs SERENITY
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/e811fb72-ca8e-4013-be9b-b65f75ebe586_rw_1920.jpg?h=a20e6bbc014b2423ddc17befa3530425)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/3f8de3c8-38c6-4b72-bee2-be1ec29a9183_rw_1920.jpg?h=1af9eaf3fd29fba46195fd594ee03791)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/df870595-1999-472d-881e-f3bbfe90404d_rw_1920.jpg?h=33c41bc40a60d35a3a8917394d9d8b38)
IV
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FEAR vs ADMIRATION
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FEAR vs ADMIRATION
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/23bc882f-4dcf-4aa6-b751-660633ff20c5_rw_1920.jpg?h=a985a7be9e3c43e8da211824a33a0291)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/fabab80b-d4b7-4713-a6b1-584e4b11b209_rw_1920.jpg?h=aad1fc771cd527f42942a5a9a35cc224)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/570dd328-23a9-47bb-8dd4-ded2948536e7_rw_1920.jpg?h=70382ce90da7648b8b6e84c8f417314e)
V
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TERROR vs JOY
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TERROR vs JOY
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/82fcb62a-812f-4b91-8d24-0b2c88c2fdfe_rw_1920.jpg?h=f6a964ea3302f5cfcc75185d89ea6c29)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/e75e8c5c-7baf-4e2d-a34b-042d55273190_rw_1920.jpg?h=29cc248cc68867b465cb76302267ee8a)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/dcdef054-0b49-45f9-bda3-70be3a85f390_rw_1920.jpg?h=29b9b2f65e952bb995dd0ee9bda839ff)
VI
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WONDER vs SURPRISE
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WONDER vs SURPRISE
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/8746921c-77b4-4999-97b3-f8ac595d5cbb_rw_1920.jpg?h=f69000d54037274028ada0bdbc914dea)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/84e014ea-97eb-4a26-85a9-e76031b10718_rw_1920.jpg?h=68fc9160a87b275ed430593ce6e25be2)
![](https://cdn.myportfolio.com/126e0874-37c4-4afb-9ee2-32052feb9f11/3d172b53-b1f8-4b1b-ae2f-d30c54a358c2_rw_1920.jpg?h=a20282bca033ef0be2a098b7180a0cf9)
Client: WarnerMedia
Direction: 17mars.com
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Creative Director: Géraldine Karolyi
Art Director: Sylvain Gaussens
Animation: Sylvain Gaussens / Almir Nago
Producer: Alison Chavigny
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Creative Director: Géraldine Karolyi
Art Director: Sylvain Gaussens
Animation: Sylvain Gaussens / Almir Nago
Producer: Alison Chavigny
Sound: 31dB